Sales Battlecards

Today’s marketer is tasked with an ever-growing array of responsibilities. As more organizations employ account based marketing, a 360-degree view of customers and prospects must be constructed to empower sales and channel teams. It is this knowledge that helps close a first deal and then drives retention to grow lifetime value.

There is a well understood challenge though. Simply put, it is time consuming and cumbersome to gather customer and prospect intelligence. Is there a way to short-cut this process? That is where we can help.

With prospect insight and intelligence sourced from the analytics of our Online Buyer Communities, our team will create a Sales Battlecard that identifies the following considerations at a buyer organization:

  • Key challenges
  • Motivators for a purchase decision
  • Budget allocations

We then take the all-important next step to identify resources that empower the sales team to connect with buyers — quickly and easily. This includes: 

  • Customizable email text to position your company’s solution
  • Thought leadership content to demonstrate expertise
  • Assets to nurture the prospect relationship to close

Want more impactful and meaningful marketing results this year?

Regardless of how big or small your budget is we can help you achieve the results you need.