Perspectium Signs Sponsorship Agreement for Future Healthcare Today
McLean, VA, January 7, 2019 – Strategic Communications Group, Inc. (Strategic) today announced Perspectium Corporation as a new sponsor of the Future Healthcare Today online buyer community. Based in San Diego, CA, Perspectium is a fast growth service management integration software provider with enterprise and service provider customers.
Strategic’s online buyer communities create a digital space for business-to-business marketers to consistently deliver a thought leadership message to a targeted set of customers and prospects. Once the audience is engaged, Strategic helps marketers track metrics and develop insights to feed the sales funnel.
Future Healthcare Today is comprised of senior administrators, technologists, practitioners and support personnel who work for health systems, hospitals, physician groups and pharmaceuticals, as well as the government agencies that provide patient care. Sponsors that contribute content to the community include CrowdStrike, Juniper Networks, NetApp, Pitney Bowes Software, Ritz Carlton Leadership Center, Relatient and VMware.
“The editorial of Future Healthcare Today focuses on the tools, technologies, best practices and processes that help providers either provide a higher level of patient care or improve operational efficiencies,” explained Marc Hausman, Strategic’s CEO. “Perspectium’s subject matter experts will contribute insightful and relevant content that aligns well with this focus.”
In addition to Future Healthcare Today, online buyer communities owned and managed by Strategic are Financial Technology Today; Government Technology Insider; Modern Marketing Today; Retail Technology Insider; and Today’s Modern Educator.
Strategic is a business-to-business (B2B) marketing agency that connects engagement to demand. We believe compelling content is the most effective way to connect brands to buyers. Our approach includes three content-driven elements, including:
- Online buyer communities
- Digital insights and metrics
- Marketing and sales training