Marketers at B2B and B2G Companies Turn to Online Buyer Communities for Content Creation, Syndication, and Digital Demand Generation

McLean, VA, February 9, 2022 – Strategic Communications Group, Inc. (Strategic) today announced that marketers who work for a pristine group of business-to-business and business-to-government technology companies have signed on as sponsors of the online buyer communities.  The new brands that contribute thought leadership content to Strategic’s sites include:

  • CTG Federal
  • Presidio Federal
  • Medecision
  • Rubrik

“Whether they work in a field, industry, or corporate environment, marketers recognize the importance of an integrated content creation, content syndication, and demand generation offering,” said Marc Hausman, president and CEO at Strategic.  “What we deliver with the online buyer communities is targeted, tactical, low-cost, and easy to execute.  That’s appealing.”

Strategic’s online buyer communities create a digital space for business-to-business marketers to consistently deliver a thought leadership message to a targeted set of customers and prospects. Once the audience is engaged, Strategic helps marketers track metrics and develop insights to feed the sales funnel.

About Strategic

Strategic is a digital media company for the modern marketer.  We help business-to-business and public sector-focused companies leverage thought leadership to directly support revenue capture.  Our competencies include:

  • Content creation
  • Digital demand generation
  • Custom content campaigns
  • Content syndication
  • Analytics for sales intelligence