Strategic Communications Group (Strategic) recognizes the opportunities that generative AI tools and LLMs can bring to the content creation process, including the ability to deliver more value to its customers. While AI brings efficiency and scalability, the Strategic team brings the very human qualities of knowledge, integrity, and authenticity.

In practice, Strategic’s employees may use generative AI tools to brainstorm, iterate, and draft both written and visual content unless expressly forbidden by customer policy or preference. AI-assisted content is treated as a draft, never a finished product. A human, one of the trusted team you work with at Stratetgic, will always take ownership of the final content.

For content submitted through Strategic’s Content +Insights syndication program, the same standards and guidelines regarding generative AI apply. These guidelines are clearly stated on the Content +Insights site and apply to all content submitted.