McLean, VA, April 5, 2022 – Strategic Communications Group, Inc. (Strategic) today announced that marketers who work at several industry-leading technology companies have signed on as sponsors of the online buyer communities. The new brands that will contribute thought leadership content to Strategic’s sites include:
- Denodo
- ID.me
- Pure Storage
- Voyager Labs
“Marketers now demand more from the investment in content creation and syndication,” explained Marc Hausman, Strategic’s president and CEO. “We have a track record of aligning digital content with demand generation in areas including lead identification, account-based marketing, and prospect intelligence. That is what is driving interest in the online buyer communities.”
Strategic’s online buyer communities create a digital space for business-to-business marketers to consistently deliver a thought leadership message to a targeted set of customers and prospects. Once the audience is engaged, Strategic helps marketers track metrics and develop insights to feed the sales funnel.
About Strategic
Strategic is a digital media company for the modern marketer. We help business-to-business and public sector-focused companies leverage thought leadership to directly support revenue capture. Our competencies include:
- Content creation
- Digital demand generation
- Custom content campaigns
- Content syndication
- Analytics for sales intelligence