Strategic and Tuvel Ink Partnership

Firms will Collaborate on Social Media and Lead Generation Campaigns for Fast-Growth Companies

SILVER SPRING, MD (August 6, 2008) – Strategic Communications Group, Inc. (Strategic), a nationally recognized, award-winning public relations agency, and Tuvel Communications (Tuvel), an online communications firm, today announced a partnership to offer lead generation, sales cycle marketing and social media programs to technology, software, telecommunications, security and healthcare clients.

“I’ve known Marc and the Strategic team for many years,” said Tuvel Managing Director Mitch Arnowitz. “They understand the paradigm shift that’s taking place in the communications industry. Tuvel’s social media skills combined with Strategic’s traditional and now new media know-how is an unbeatable combination.”.

Strategic and Tuvel will work together to market each firm’s services to their existing clients, as well as collaborate on new business opportunities. In addition, the companies will exchange intellectual property related to best practices and participate in training programs for each firm’s respective staff.

Last month, Strategic announced a similar partnership with Web marketing firm Market Wise.  When appropriate, the three companies will collaborate on client assignments. 

Marc Hausman, Strategic’s President and CEO, said, “I have always been impressed by Mitch’s ability to deliver meaningful results on marketing and lead generation programs.  The chance to work with him and Tuvel through a more defined and structured relationship will help us further grow our social media capabilities and more closely align Strategic’s work with lead generation and marketing programs.”

About Tuvel
Tuvel Communications is an online communications firm with a keen understanding of using the Internet to find “hidden” customers and to keep customers coming back again and again. Through our efforts and experience, companies and organizations have been able to increase sales efforts, raise money, get closer to their customers, increase the size and quality of databases, and change minds!

In today’s crowded marketplace companies must find innovative ways to break through the clutter to win the hearts and minds of their customers. Traditional telemarketing, advertising and direct mail are simply not enough as consumers are bombarded by thousands of messages every day. While more conventional marketing programs can be expensive, the Internet is still highly affordable. Tuvel offers a powerful way to reach customers directly, on their turf, when they are most open to hearing about your products and services.

Some of the organizations and companies that Tuvel has worked with include: Freedom Bank of Virginia, Tech Council of Maryland, Every Child Matters, TEOCO, Apptix, The British Midlands, and Venture Philanthropy Partners. For more information, visit: http://www.tuvel.com.

About Strategic Communications Group
Strategic Communications Group, Inc. (Strategic) is a nationally recognized, award-winning public relations firm that provides integrated communications and business development services to help its clients increase sales, profitability, and corporate and product valuation. Strategic has worked with successful, growth-oriented companies such as Aptara, Callis Communications, GovDelivery, Integral Systems (NASDAQ: ISYS), Lagan Technologies, Microspace Communications Corporation, Pitney Bowes Management Services (NYSE: PBI), Senforce Technologies, Stanley, Inc. (NYSE: SXE), Tellabs (NASDAQ: TLAB), Zebra Technologies Card Systems Division (NASDAQ: ZBRA), among others.

What differentiates Strategic is the proven ability to leverage all of its industry connections and market relationships to identify sales, partnership, employee recruitment and financial/M&A opportunities for its clients.  For more information about the agency’s public relations capabilities and the Strategic Network of Relationships®, visit http://www.gotostrategic.com.

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