In the News
Strategic Communications Group and Infoition Announce Services Partnership
January 27, 2007 • BullDog Reporter Daily Dog
PR agency Strategic Communications Group and customized media intelligence provider Infoition announced that they have formed a partnership to offer integrated public relations and media monitoring services.
“Today’s businesses require a much higher level of market intelligence than they did in the past to stay competitive,” said Infoition CEO Jeff Trexel. “At the same time, more and more companies report that it’s just too hard for them to keep up with the deluge of news. This partnership will take media intelligence to the next level and give our clients a crucial edge in the marketplace.”
Marc Hausman, Strategic’s president and CEO, said, “It is no longer enough to provide one dimensional public relations services. With Infoition, we can offer businesses the truly unique proposition of having their own, dedicated 24/7 media war room. Now, our clients will have an even more powerful tool for rapid response to breaking news. We are thrilled to integrate their services into our counsel.”