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Social Web Sites are Not Without their Down Side

September 19, 2008Gazette • By Rebecca McClay

With a surge of interest in using social networking sites such as Facebook and MySpace to generate business, two executives caution that the trend’s obvious marketing benefits are not without risk. Misinformation and waning enthusiasm are among the possible downsides, said Marc Hausman, founder of Strategic Communications Group in Silver Spring, and Jiyan Wei, product manager for Vocus Inc.’s PRWeb in Lanham.

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